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About


We love Playing Cards!

Kardify is a leading source for playing card news, analysis, interviews, reviews and previews. Kardify covers the latest deck releases from both mainstream and independent designers. From first looks of the deck to designer bio’s, we aim to not only inspire our readers with amazing and beautiful designs but also reveal the story behind each deck of playing cards, there’s always something new to discover.

With approximately 30k+ monthly pageviews and 13000+ social media followers, Kardify would like to build an online community for collectors, enthusiasts, cardists to discover, learn, share ideas and connect with others around the world.

Our coverage is sorted into nine categories:
Headlines, NewsFirst Look, Card Gear, Card Flash, Deck Watch, Card Radar, Cardistry7-QuestionsDeck View, ReviewAnalytics and Designers .

All stories are tagged so they’re easy to browse and locate.


Team Kardify 


Ivan Choe
Founder, Kardify

Ivan has had a lifelong passion for magic and playing cards. He grew up watching magic on television and was enthralled by magicians such as David Copperfield and David Blaine. This sparked his interest in the art of misdirection and began learning from classic books such as Card College by Roberto Giobbi, The Expert at the Card Table by S.W. Erdnase.

As time progressed, he lost his interest in magic and became fascinated with card manipulation when Ellusionist released the System by Dan and Dave. Since then his passion for cardistry and all things playing cards grew exponentially.

Ivan was born and raised in Malaysia. He obtained his degree in Finance and masters of IT from the University of Queensland. He currently live in Brisbane, Australia with his wife, Jess. His other hobbies include playing tennis, typography, writing, watching movies and the English Premier League.



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