Welcome to the future! Bicycle launched thier first-ever non-fungible token (NFT) collection. The NFT card collectibles called the “Genesis Collection” were designed by our friend Adrian Valenzuela and the first drop of NFTs was revealed via the NFT marketplace Kolectiv last week.
Bicycle aims to bridge the gap between tradition and innovation. For card enthusiasts, the Bicycle brand has been iconic since the company’s inception in 1885. 136 years later, the brand has entered into the world of blockchain technology with Adrian’s vision of the iconic Bicycle brand transformed into cards from 1,000 years into the future. In a statement, Stefaan Merckx, the CEO of Bicycle said,
At Bicycle, we’re a heritage brand that has been at the forefront of playing cards for over 135 years and this NFT launch marks a special moment in our history where we’re bridging the gap between tradition and innovation. Looking ahead, we’ll continue to reach new consumers and generations, while also staying true to our history.
The Genesis Collection will start with a Unique drop of 24 NFTs commencing on December 9 through the end of the month. Cards 10 to the Ace, plus the Jokers, will be grouped by suit and dropped every few days. The minimum bid for each Unique Collection NFT will be 0.5 ETH with subsequent bidding increments of 0.1 ETH.
Also, with the NFT collection, Bicycyle intends to start the collector on a “journey alongside Bicycle, from continued support to perks including access to exclusive events, presales, and whitelists of future Bicycle NFTs.”
