Launched last week on June 12, the Bicycle Calaveras Kickstarter project reached the project goal of $15,000 just four days later. With 500+ backers, the project still has over 36 days to go in funding which will most likely put this project well passed the original goal. This will make time for the multiple stretch goals that are lined up for this project.
Click here to view the Bicycle Calaveras Kickstarter Project.
The Bicycle Calaveras playing card project was created by Ohio based designer Chris Ovdiyenko and features Day Of The Dead inspired art that pays homage to the work of José Posada. José Posada, a Mexican illustrator, is most known for his artistic representation of skulls called calaveras, specifially a piece called La Calavera Catrina.
La Calavera Catrina courtesy of Wikipedia:
With any Kickstarter project, a huge reason why projects are successful is because of the amount of work and preparation that goes into the project. In the case of the Bicycle Calaveras project, Chris decided to use Smudgeline Studios to put together an intro video. The well produced video at the top of the project highlights the artwork, inspiration, passion and personality of the Bicycle Calaveras. Videos are a great way to give potential backers an inside look into the creator's vision and seriousness. Chris was gracious enough to share some behind the scenes photos of the video shoot with Smudgeline. The photos below really give you a small glimpse at the amount of work and people involved in such a production.
Chris works with his cat on his back and skull on the table....inspiration.
A good portion of the video is an interview with Chris on his couch. You can't buy that equipment at Best Buy.
Making the lighting just right....
It is all about the close ups...
Click on the video screenshot to view the video on Kickstarter....